News & Activities

OBSB CSR Bubur Lambuk Distribution at the JRM Negeri Sembilan Outlet, 14 March 2025

By OLIN HIVE 14 March 2025 2 min read

Quick answer

OBSB CSR Bubur Lambuk Distribution at the JRM Negeri Sembilan Outlet, 14 March 2025 was a CSR and community welfare programme run by OLIN HIVE (Olin Beauty Sdn. Bhd.), the official JRM stockist for Negeri Sembilan, held at Outlet JRM Holistik, Senawang, Negeri Sembilan on 14 March 2025. OBSB cooked bubur lambuk communally at a distributor's home in Kampung Jijan, Nilai, then distributed it to customers at the JRM Holistik Negeri Sembilan outlet.

Key facts

Held on 14 March 2025.
Location: Outlet JRM Holistik, Senawang, Negeri Sembilan.
Archive category: CSR and community welfare.
Organised by OLIN HIVE under Olin Beauty Sdn. Bhd., the official JRM stockist for Negeri Sembilan.
17 photographs from this programme are recorded in the archive.

On Friday, 14 March 2025, corresponding to 15 Ramadan 1446H, Olin Beauty Sdn. Bhd. (OBSB) ran a CSR programme distributing bubur lambuk at the JRM Holistik Negeri Sembilan outlet. It involved the OBSB CEO, Puan Hajah Nazatul Azlin, the JRM Holistik Negeri Sembilan distributors and the OBSB staff, and was intended to strengthen the ties between them and to keep the spirit of Ramadan alive by doing something for loyal customers.

Before the day itself, those involved met to work through the preparations — the budget for ingredients and where to cook, communally, at the home of the distributor Puan Azlin Musa in Kampung Jijan, Nilai. At around 8.00am the group set off from Senawang and arrived at about 9.00am. After a warm welcome and handshakes all round, the cooking began.

After a session full of laughter and easy music, the bubur lambuk was ready at around 1.30pm. The group then moved on to the JRM Holistik Negeri Sembilan outlet, arriving at 2.30pm, to pack and distribute the porridge to customers.

The whole OBSB staff took to the field, walking the area around the outlet and handing bubur lambuk to the customers who came. The response was thoroughly positive. Warm smiles and thanks were the mark of customers glad to receive something for iftar. Distribution was complete by around 5.00pm.

The programme met exactly what it set out to do: build a warm relationship with customers and widen recognition of the OBSB name across Negeri Sembilan.

"In the pleasure of breaking fast, hunger falls away; in a bowl of bubur lambuk given sincerely, affection and the hope of a merciful Ramadan are sealed."